#PubPro2013

EAC-BC has teamed up with SFU Publishing Workshops to organize PubPro 2013, an unconference for BC-based managing editors and publication production specialists happening on Saturday, April 13, 2013. With PubPro just around the corner, West Coast Editor checked in with organizer Iva Cheung to find out what’s going on behind the scenes.

WCE: What prompted you to organize PubPro 2013?

Iva Cheung: I’ve been wanting to do this kind of event for quite some time. A few years ago, when I worked in house at D&M Publishers, I created an editorial wiki, which ended up being enormously useful to and popular with our in-house and freelance staff. I’d been thinking of creating quality-control checklists as well, when I found out that Grace Yaginuma, an editor at Whitecap at the time, had already developed a brilliant checklist for proofreaders. I asked if I could adapt her checklist for our own purposes. She responded, “Of course!” and in turn asked if she could see my wiki; I was only too happy to share the link. At that point, we discussed how frustrating it was that those of us who develop and implement in-house editorial systems didn’t really have a forum to compare notes about these kinds of issues.

I took a first stab at filling this void at the 2011 EAC conference in Vancouver, where I led an open discussion group for in-house editors. Our group had an hour to talk about a massive list of potential topics, which, as one of my colleagues pointed out, could have filled an entire retreat. The feedback I got from that session was that we need more opportunities for in-house editors to brain share.

Ironically, it’s only now that I no longer work in house that I finally have the flexibility to plan something like PubPro. I decided to limit the event to production and project-management issues, because those are the ones that are most lacking in professional-development opportunities and that are best suited to the kind of peer-to-peer learning you get with an unconference format.

WCE: Why did you decide to make PubPro 2013 an unconference?

Iva: A few reasons, actually. First, I really wanted to keep the event affordable for everyone. Having worked in book publishing, I know how tight the purse strings can be for editorial and production staff. At an unconference, the participants are the speakers, so gone are the costs of speakers’ fees, as well as speakers’ transportation and accommodation costs. We’re keeping things simple and low key: no pre-printed name badges, no branded conference swag—just a good venue, a solid logistical plan, and a great team of volunteers.

Second, I knew that a lot of publication-production professionals have been at their jobs a long time, and they’re experts at what they do. They’ve each jury-rigged their own systems at their own organizations—some of which work better than others. There’s no one production guru who has all of the answers; the best way for people in managing editors’ roles to develop professionally is to hear what others are doing and learn from one another. An unconference fosters that kind of cross-pollination.

Finally, I wanted this event to be useful for the participants. Being a managing editor or production manager is so multifaceted that I didn’t want to be the one dictating what topics would and wouldn’t be discussed. With an unconference, the participants set the agenda, and they get to steer the sessions in the directions that they feel will be the most productive.

Oh—and I also want to mention that in addition to running the unconference sessions, we’re inviting freelancers to join us for the networking tea portion of the afternoon. If we’re going to have a gathering of managing editors, we certainly can’t pass up the opportunity to put them in the same room as those of our members who might want to work for them!

PubPro 2013 volunteers Lara Kordic (left) and Grace Yaginuma (centre) help Iva Cheung sort through materials for unconference goodie bags. Photo by Viola Funk.

Door prizes to be awarded at PubPro 2013 include “Book Production,” by Adrian Bullock and International Paper’s “Pocket Pal.” Photo by Iva Cheung.

WCE: Do you plan to make PubPro an annual event?

Iva: I don’t want to jinx it, so let’s just say that I’m taking it one step at a time! I’d love for it to grow into an annual tradition and for it to prompt publication-production professionals to come together as a community. Of course I want the first year to be a success, but at the same time I recognize that these kinds of events often take a couple of years to build momentum.

If this year’s event works out, I’d not only like to run it again in BC but also consider offering a similar event as a pre-conference workshop at the 2014 EAC conference in Toronto. EAC-BC chair Peter Moskos has encouraged me to go that route, and that’s what I’m aiming for.

WCE: What has response been like to date?

Iva: Response has been very positive so far; many people I approached about attending have said something like, “This is so needed,” or “This is the first time I’ve seen a professional development event for someone doing my kind of work.” Then again, I suppose only the final registration numbers will tell whether this enthusiasm translates into participation!

We are really fortunate to have the support of our sponsors—Friesens, Hemlock Printers, Ingram, and West Coast Editorial Associates—which allowed us to lower our event fees and to book an additional room to offer more options for sessions. And I’ve had a really supportive network of colleagues help with all aspects of planning.

WCE: What has been your biggest challenge in organizing PubPro 2013?

Iva: I’d say the most challenging part has been marketing the event to the right people. Publication project managers have all sorts of titles—managing editor, production editor, editorial coordinator, publishing director, and so on—but they all play basically the same role. I’ve found it hard to reach out to people, especially those in organizations that aren’t focused specifically on publishing necessarily but who still have to hire freelancers and create schedules and work to project budgets. In essence, I’m in a bit of a Catch-22: this event is needed precisely because there’s no established community of these kinds of professionals, but because there’s no established community, there isn’t one place I can go to promote PubPro.

WCE: How will you be spending the last few days before the event?

Iva: Obsessively checking the registration page to see how many participants we have! Seriously, though, we’ve booked the rooms, set up the registration infrastructure, and told as many people as we could about it. Until registration closes and we have the solid numbers to finalize catering and get our last-minute supplies and printing done, our efforts will be on getting as many people out to this event as we possibly can.

WCE: When is registration cut-off for PubPro 2013?

Iva: Registration—for both PubPro 2013 and the networking tea—closes April 5, 2013.

Do you have an event planned (or know of one) that you’d like to appear in these listings? Send us the details.

April 7, 2013: EAC-BC seminar: Grammar Boot Camp

Want to flex your grammar (and punctuation and usage) muscles? This intensive seminar will put you through the paces. Focusing on high-level errors—the ones that make it past editors and proofreaders and into print—this one-day session will help you identify and fix the most puzzling mistakes in grammar, punctuation, and usage. We’ll look at errors from a range of publications, discuss up-to-date approaches to correcting them, and run through a series of challenging editing exercises. Feel free to bring along any difficult examples you’ve encountered on the job.

About the instructor: Frances Peck has been working with words for more than two decades, whether writing them, editing them, or teaching people about them. Author of Peck’s English Pointers (available through the Language Portal of Canada) and a co-author of the popular HyperGrammar website, she teaches editing at Douglas College and Simon Fraser University. She is a partner with West Coast Editorial Associates and a member of the EAC-BC executive.

Time: 9h00–16h00
Cost: $100 for EAC members who register by March 22, 2013 (after: $120); $160 for non-members who register by March 22, 2013 (after: $180)
Location: University of Victoria, 3800 Finnerty Road (Ring Road), Victoria
Registration: closes March 29, 2013, at 17h00

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April 13, 2013: EAC-BC seminar: PubPro 2013: An Unconference for Managing Editors and Publication Production Specialists

Publishers often meet to discuss sales, marketing, and digital strategies, but very rarely do the people who actually make the publications happen get to gather and brain share. This EAC-BC seminar will offer managing editors and production specialists the opportunity to meet others in their role and learn from one another.

Whether you’re interested in finding out how others approach freelancer recruitment, training, and scheduling or have a success story to share about streamlining workflow or project management, PubPro will be your forum to air your production-related questions and triumphs. FAQs. PubPro 2013: Behind the scenes with Iva Cheung.

Time: 9h30–16h30 (check-in starts at 9h15)
Cost (includes lunch): $40 for EAC members who register by March 22, 2013 (after: $55); $50 for non-members who register by March 22, 2013 (after: $65)
Location: SFU Vancouver, 515 West Hastings Street, Vancouver
Registration (closes at midnight, April 5, 2013)
Event hashtag: #PubPro2013

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April 17, 2013: EAC-BC meeting: The Good, the Bad, and the “That Could Have Gone Better” about Subcontracting

Subcontracting is a great way to farm out work when you’ve got too much due at the same time. For new editors, it’s a chance to get started in the business. How do you venture into subcontracting, and what pleasures and pitfalls might you encounter along the way? Join three editors—Patricia Anderson, Amelia Gilliland, and Eve Rickert—for a lively panel discussion of what works and what doesn’t, no matter which side of the subcontract you’re on. Moderated by Frances Peck, EAC-BC programs co-chair, the panel will end with general Q&A, so bring along those questions you’ve always meant to ask.

About the panellists: Patricia Anderson, Ph.D., is a cultural history and publishing studies scholar, book author, and editor of fiction and nonfiction. Her editing and literary consulting business, Helping You Get Published, has been online for 14 years, during which time she has hired a number of editorial subcontractors. She is writing a guide to successful publication for conventional and self-publishing book authors that will include a chapter on the importance of professional editing.

Amelia Gilliland has been editing fiction and nonfiction books for seven years. She has an editing certificate from SFU’s Writing and Publishing Program, worked in-house at Douglas & McIntyre and Arsenal Pulp Press, and subcontracts for West Coast Editorial Associates. An experienced substantive editor, copy editor, and proofreader, she has focused on editing fiction for the past few years. She frequently works with self-publishing authors.

A certified stylistic editor, copy editor, and proofreader with 10 years of experience, Eve Rickert owns Talk Science to Me Communications Inc. Her firm provides à la carte services such as writing, editing, indexing, illustration, design, and Web development, as well as teams to complete projects from start to finish. The firm relies on freelance associates to provide clients with the skills they need at a price they can afford.

Time: 19h00–21h00
Cost: free for EAC members; $10 for non-members; $5 for students with valid ID
Location: YWCA on Hornby, 535 Hornby Street, Welch Room, 4th floor, Vancouver
Registration: at the door

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PubPro 2013: Behind the scenes with Iva Cheung